Today The New York Times published an article about group juice cleanses, which are "emerging as one of the latest ways to solidify corporate bonds, on both Seventh Avenue and Wall Street." Clearly they should have given the Whole Living staff a call, because, not to brag, but we're kind of pros at office cleanses.
I wasn't here for the 2012 Action Plan, so I emailed Lindsay Funston what it was like to cleanse with coworkers. "We all relied on each other for constant support. It was a huge help going through it together and helped with meal prep (because we did it similar to Lunch Bunch—it laid the groundwork!). We rotated meals everyday to help relieve the pressure."
She said they also set up an email address for readers to send questions, and she replied to all of them so no one would feel like they were doing it alone. This is key because, as I learned during a recent cleanse, you're tired, you get headaches, you miss chewing, and you feel like it's never going to end. So, it helps to have people around who can relate. (Although, when I excitedly told my coworker Amanda Sims how psyched I was to be on my last day, she told me that day three was the hardest for her.)
An interesting revelation in the Times article was that, while two-thirds of cleanse clients overall are women, "corporate cleanses 'commonly skew toward men, especially traders, investment bankers and lawyers,” according to Jina Wye, director of sales and marketing for BluePrintCleanse. Plus, the most popular among men is the Excavation cleanse, which is described on the BluePrint site as “the most intense.” Which makes us wonder: Is cleansing the new competitive bro activity?
Have you tried a juice cleanse? Would you ever try one with your coworkers?